Press Release
Seven Area Organizations Select Martin Branding Worldwide for Branding Services
FOR IMMEDIATE RELEASE
November 19, 2008
Dave Martin
(804) 282-3100 x104
Richmond, VA — Martin Branding Worldwide, Inc., a strategic branding and marketing services firm in Richmond, is pleased to announce several additions to its growing roster of clients.
The Children’s Home Society of Virginia is one of Virginia’s oldest and most productive adoption agency and pregnancy counseling organizations. Martin Branding has conducted a Brand Study to discover their unique brand position, and developed a new corporate identity including a logo and tagline, “Every Child Deserves a Home.” We are now developing a suite of brochures, ads and marketing materials to implement a new visual brand.
St Christopher’s School in the near West End is an all boys K-12 private school. Building on recent research, Martin Branding validated their brand position and developed the theme “Educating Boys for Life,” while updating their logo and graphic standards. We have also helped them develop a multi-year marketing plan for admissions and development, and designed advertising, mailers and brochures for several specific marketing initiatives.
St Catherine’s School: For this all girls private school, Martin Branding is consulting on brand identity and developing materials for their coordinate program with St. Christopher’s School.
Virginia Bar Association Foundation- Rule of Law Project- The VBA is launching an educational program for middle schools to help their students understand the importance of the “Rule of Law” concept of governing. Martin Branding has been asked to undertake strategic planning, identity and theme development, and production of an educational video and supporting website.
The Bill Police: The Bill Police helps businesses save time and money by analyzing and optimizing their cellular phone services and billing. Martin Branding conducted a Brand Study to focus their brand position and developed a short and long term marketing plan.
WorldStrides: WorldStrides is an educational travel service in Charlottesville, VA that develops and manages accredited educational trips for schools and students. Martin Branding undertook a Brand Study to help focus the organization’s communications, and now offers Brand Stewardship in the form of creative consulting to support their in-house creative department.
BluTiger Computer Speakers: BluTiger is a new high quality computer speaker system that has a built in visually stimulating spectral analyzer. Martin Branding has been developing BluTiger’s brand through a Brand Study, corporate identity and logo development, marketing and media planning, advertising production, and marketing and package design services.
Martin Branding Worldwide also recently announced other additions to their client roster:
Gallium Technologies: Gallium is a groundbreaking developer of accounts receivable software solutions. Martin Branding developed a logo and corporate identity and is designing brochures, ads, and a new website as well as managing a PR initiative.
Virginia Home for Boys and Girls: The Virginia Home for Boys and Girls, a child services organization that has been serving Virginia for over 160 years, has tapped Martin Branding to take them through The Way of Branding, Martin Branding’s proprietary Brand Discovery and Brand Stewardship process. The work has begun with deep-dive market research and an executive planning retreat.
